Privacy Policy

Our policy for protecting your online privacy

Last updated: 27/03/2020


LocalizeDirect (“Localize Direct,” “Localize Direct AB,” “LD”, “Company,” “we,” or “us”) values the privacy of our users (“user” or “you”). This privacy policy explains how we collect and use the personal data from you when you use our website (the “Website”) and/or related software and services (the “Service”, “our services”), how the information will be used, and how you can control the collection, correction and/or deletion of information. Please read this privacy policy carefully. If you do not agree with the terms of this privacy policy, please do not access the site. We reserve the right to make changes to this Privacy Policy at any time. We will alert you about any changes by updating the “Last Updated” date of this Privacy Policy. Any changes or modifications will be effective immediately upon posting the updated Privacy Policy. You are encouraged to periodically review this Privacy Policy to stay informed of updates.

What information is collected

We collect and process information about you when you browse our website, engage with our pages on social media, provide it to us by filling in forms on our site or by corresponding with us by phone or e-mail. This includes:

User-provided information

Personally identifiable information (your first and last names, username or similar identifier); contact information (company name, address, email, telephone number); profile information (username, password); feedback and response information (when you leave us your feedback, participate in the surveys, report issues with the services, contact customer support, reach us via online chat and message boards, and other related information); financial information (VAT number, data related to your payment method such as valid credit card number, card brand, expiration date that we may collect when you use our services, PayPal or other payment details); transaction information (details about the purchases you make on our website and other billing info); marketing information (your interests and preferences in receiving marketing communications and how you engage with them), etc.

We store only very limited, if any, financial information that we collect. Otherwise, all financial information is stored by our payment processors, and you are encouraged to review their privacy policy and contact them directly for responses to your questions. A third-party intermediaries Stripe and PayPal are used to manage credit card processing. These intermediaries are PCI compliant and therefore permitted to store, retain, or use your billing information for credit card processing on our behalf.

Automatically collected information

When you access the LocalizeDirect website, use our services or open one of our emails, we automatically record and store certain information about you and your system by using cookies and other types of technologies. For further information about the cookies, please see our Cookie Policy.

When you use the Website or the Services, our servers automatically record log files - certain information sent by your web browser. These server logs may include information such as your web request, Internet Protocol (“IP”) address, a unique user ID, device and browser types and identifiers, software and system type, referring/exit pages and URLs, number of clicks and how you interact with links on the Service, domain names, landing pages, pages viewed directly before and after accessing the Website, mobile carrier, the country, region, and city, and other information about your usage of LocalizeDirect services.

LocalizeDirect uses this information to: remember your information so that you will not have to re-enter it during your visit or the next time you access the LocalizeDirect services; provide customized advertisements, content, and information; monitor the effectiveness of marketing campaigns; monitor and store aggregate site usage metrics such as total number of visitors and pages accessed; and track your entries, submissions, and status in any promotions or other activities.

Information from other sources

We may obtain additional information such as demographic and statistical data from the parties and sources other than LocalizeDirect, from social networking sites such as Facebook, Twitter, LinkedIn and media widgets for which you have approved our access.

If we combine or associate information from other sources with information that we collect through the LocalizeDirect services, we will treat the combined information in accordance with this Privacy Policy.

Use of your information

Having accurate information about you allows us to provide you with a smooth, efficient, and customized experience. Specifically, we may use information collected about you to:

  • Carry out our obligations arising from any contracts between you and us.
  • Create and manage your account; fulfill, manage and process orders, payments, and other transactions related to the Website; email you regarding your account or order; perform other business activities as needed.
  • Compile anonymous statistical data and analysis for use internally or with third parties; monitor and analyze usage and trends to improve your experience with the Website; test changes in our services and develop new features and products
  • Deliver targeted advertising, offer new products, services, and/or recommendations, administer promotions and contests, email you the newsletter with special industry information, company news, special offers we think you might like.
  • Ensure that the content from our site is presented in the most effective manner for you and for your computer; make future visits to the Website more personalized; notify you of updates to the Website; request feedback and contact you about your use of the Website.
  • Resolve disputes and troubleshoot problems; respond to product and customer service requests; solicit support and increase the efficiency and operation of the Website.
  • Prevent fraudulent transactions, monitor against theft, and protect against criminal activity; meet legal retention periods.
  • For any other purposes with your consent.

We do not sell any of your personal data. However, to be able to provide our services to you and to run our business, we share limited or minimum essential data with the third parties from the following categories:

  • Carry out our obligations arising from any contracts between you and us.
  • Those that provide professional services to us, e.g. advertising, web hosting providers;
  • Law enforcement and other government authorities, e.g. tax offices.

LocalizeDirect uses third party analytics tools, such as Google Analytics, to help understand use of the Service. Find more about how Google collects and processes data here.

The use of your information by the third parties is governed by their privacy policies or contracts signed between us and them. When disclosing information to the third parties, we authorize them to use the information only for the purposes for which it is provided to them, and we require them to use reasonable confidentiality measures.

Your information may be processed by LocalizeDirect and our trusted partners outside of your home country. We implement appropriate measures to ensure that your personal information remains protected and secure.

LocalizeDirect may periodically send marketing or promotional emails to you related to our services. If you decide at any time that you no longer wish to receive them, please follow the unsubscribe instructions provided at the bottom of any email from us or send us a request to an email

How your data is stored

We take reasonable precautions and follow generally accepted industry standards to protect the data we store.

As a Swedish company, we should retain the financial data and business records for the minimum 7 years according to the requirements by The Swedish Tax Agency.

We can delete your personal data from our databases after your request, as long as it complies with the legal enforcements. If you delete your account at LocalizeDirect we have processes designed to delete your personal data within approximately one month.

How We Respond To DNT Signals

Currently, we do not support “Do Not Track” browser settings.

Your data protection rights

LocalizeDirect would like to make sure you are fully aware of all of your data protection rights. Every user is entitled to the following:

The right to access – You have the right to request copies of your personal data. We may charge you a small fee for this service.

The right to rectification – You have the right to request that we correct any information you believe is inaccurate. You also have the right to request us to complete the information you believe is incomplete.

The right to erasure – You have the right to request that we erase your personal data, under certain conditions.

The right to restrict processing – You have the right to request that we restrict the processing of your personal data, under certain conditions.

The right to object to processing – You have the right to object to our processing of your personal data, under certain conditions. You have the right to withdraw your consent at any time.

The right to data portability – You have the right to request that we transfer the data that we have collected to another organization, or directly to you, under certain conditions.

Contact us

If there are any questions regarding this privacy policy you may contact us using the information below. If you make a request, we have one month to respond to you. If you would like to exercise any of these rights, please send an email to (with the subject “Privacy Policy”) or write us:

Localize Direct AB

Henckels Torg 4
SE-252 36, Helsingborg, Sweden

This privacy statement only covers websites that we own and control. It does not cover links from our website to other third party websites and accordingly any information collected by the parties who own and control those websites or their use of cookies. Please be aware that individual organizations operate their own policies regarding the use and sale of personal information and the use of cookies.