Insights, tips & tricks to get the most out of game localization

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How Mobile Game Localization Can Widen Your Audience Worldwide

How Mobile Game Localization Can Widen Your Audience Worldwide

2019-04-18 | CAROLINA SILVANDERSSON

Most mobile games have the potential to reach a global market. Yours too :-) English language support will only enable your mobile game to reach a certain number of people, but mobile game localization will significantly increase your potential market. Think bigger and aim for world dominance. Game localization will help your mobile app reach a wider audience.

Make Your Mobile App Or Game A Great First-Time Experience

Make Your Mobile App Or Game A Great First-Time Experience

2019-04-10 | CAROLINA SILVANDERSSON

If you want to improve user experience, mobile app localization is an important factor. To make mobile app or game localization easier, preparing for localization during app development is a good idea. There are a few other important things to keep in mind when working on user experience. Here are 5 tips on how to improve your app’s user interface when developing an app or a game.

7 Quick ASO Actions To Improve Your Mobile App Downloads Today

7 Quick ASO Actions To Improve Your Mobile App Downloads Today

2018-12-11 | Carolina Silvandersson

In this blog you will receive 7 tips on how to improve your app’s ASO. Ranking your app in App Store or Google Play may feel like an unrealistic goal, but following these steps will help you get where you need to be. Give your app the full treatment and perfect your app store optimization. Let’s start!

Localizing Your Game Into Spanish, Which Spanish Do You Choose?

Localizing Your Game Into Spanish, Which Spanish Do You Choose?

2018-04-22 | Michael Souto

You want to localize your game into Spanish, ok no worries there. However are you aware that you need to choose whether to translate your game into Euro Spanish or Latin American Spanish? There are around 480 million native Spanish speaking people in the world spread across 22 countries. Localizing your game is the best way to reach them but then you have a choice to make: Which Spanish do you choose?

Game Localization For The Chinese Market

Game Localization For The Chinese Market

2017-04-10 | Carolina Silvandersson

We wanted to increase our presence in China so we developed a specific Chinese website. There are a number of things we had to consider during development and I wanted to share our findings with you.

Japanese Game Localization Factsheet

Japanese Game Localization Factsheet

2016-05-31 | Carolina Silvandersson

When looking at revenues, Japan is the 3rd largest games market in the world. Compared to US, devices are fewer but revenue higher. Prepare your app from the start to the Japanese game market. Then app and game localization will be smoother.

Korean Game Localization Factsheet

Korean Game Localization Factsheet

2015-12-02 | Carolina Silvandersson

Korean gamers are about to unleash strings attached to local game developers. Now Korean gamers are welcoming game creators from outside Korea. Read more about how this change in the Korean game market will affect you.

Russian Game Localization Factsheet

Russian Game Localization Factsheet

2015-11-03 | Carolina Silvandersson

A Russian Translation of your Game should be a part of your market plan. There are 260 million people speaking Russian worldwide, which makes it the 6th largest language. The App market is the 5th largest in the world. Think of Russia as a mixture of Europe and Asia. The key to entering the Russian game market is to localize your app or game.

Chinese Game Localization Factsheet

Chinese Game Localization Factsheet

2015-10-23 | Christoffer Nilsson

The Chinese games market is HUGE. In 2015, China is expected to surpass the US and become the largest games market in the word. Get tips on how to localize your game into Chinese.

What Is Localization And Why Should I Care?

What Is Localization And Why Should I Care?

2015-03-19 | Simon Hill

In this article, we're going to explain what localization is really all about and discuss how to plan and execute it properly. We're also going to look at why you should allocate budget and resources to localization, and how to maximize your return on investment.

What’s In A Name? Choosing A Name For Your iOS App

What’s In A Name? Choosing A Name For Your iOS App

2014-10-08 | Simon Hill

In this guide, we’re going to look at some practical considerations when you’re choosing a name for your iOS app. We’ll take a look at the limitations, the impact on search, the potential of keywords or other references, the importance of localization, and a whole lot more. Grab yourself a drink, put your feet up, and let’s explore the strange art of picking an app name.